The Rating Experts

The Rating Experts

From numbers to narrative — shaping reputation through insight.

We help communication professionals across functions leverage rankings, sustainability data, and communication metrics to strengthen performance and build credibility.

Who we are

R.A.T.E. is a strategy consultancy based in Germany, supporting organisations around the world in managing how they are measured and perceived. We turn rankings, ratings, and external evaluations into tools for strategic positioning, using data-driven insights and proven frameworks to shape reputation and influence performance.

With over 20 years of international experience, our mission is to help organisations build trust through transparent, measurable, and well-managed communication. We make performance visible and reputation actionable.

What we do

In a world where companies are constantly assessed, we help our clients take control. R.A.T.E. specialises in transforming external evaluations of rankings, ratings, awards, and reputation metrics into strategic assets. Our work sits at the intersection of data, sustainability, and communication. We support organisations in building credibility, meeting stakeholder expectations, and navigating complex evaluation landscapes with confidence.
We do this across three core areas: strategic rankings and awards management, sustainability and ESG advisory, and communication performance measurement.

Rankings &
Awards Management

We help organisations take control of how they are ranked and recognised. By managing rankings, ratings, and awards strategically, we align external evaluations with business priorities, enhancing visibility, credibility, and long-term performance.

ESG &
Corporate Responsibilty

We help organisations navigate complex sustainability regulations and identify where they can make a meaningful impact that also makes business sense. Through strategic materiality assessments, we align ESG priorities with business objectives, stakeholder expectations, and value chain realities, ensuring relevance, credibility, and long-term compliance.

Communications
Performance Measurement

We make communication measurable. Through systematic analysis of media, messaging, and internal channels—combined with structured, actionable reporting—we help organisations understand what’s working, where to improve, and how communication contributes to strategic goals.

Meet our amazing team

At R.A.T.E., we bring together a diverse, international team of specialists who share a clear focus: helping organisations navigate complexity through data, strategy, and precise communication.

What unites us is a love of data and of making sense of it. We thrive on separating signal from noise, translating complexity into simple but credible options for decision-making. Whether working on rankings, sustainability, or corporate reputation, we bring analytical rigour, structured thinking, and a passion for clarity to every project.

We work closely with communication professionals across functions such as HR, Sustainability, IR, and beyond. From our base in Germany to client teams around the world, we combine the latest tools and technologies with a collaborative, hands-on approach. Our goal: to help you turn external expectations into strategic advantage efficiently, insightfully, and with purpose.

Steffen Rufenach

CEO

Hari K. Ramachandran

Hari K. Ramachandran

Senior Analyst

Nikolai Zernikow

Nikolai Zernikow

Senior Analyst

Egor Zaitsev

Egor Zaitsev

Analyst

Chandana Reddy Bhavanam

Analyst

Career at R.A.T.E.

Excited to make an impact? At R.A.T.E., we seek passionate and talented individuals to join our diverse and international team. Explore opportunities to drive impactful change and advance your career in a dynamic and supportive environment. Join us in delivering excellence and shaping the future of corporate communications and sustainability.

Contact us